Get a free gift just for setting an appointment with us!
Get a free gift just for setting an appointment with us!
Welcome to Risk Assurance Partners (RAP), your trusted partner in delivering people-first protection programs tailored for high-value items. At RAP, we ensure peace of mind for customers by safeguarding their purchases against accidental damages, losses, and everyday mishaps—all at no additional cost to your business.

File a claim in 90 seconds 24-7. Faster resolution and a cutting edge experience.

Our 4.7 star Google rating is proof we enhance the shopping experience.

Embed protection offers directly into your process or use our retail point-of-sale solutions.
Offering your customer's RAP's protection plans is easy and profitable! Furniture, jewelry, optical, and specialty niche companies can supercharge profits by offering customers valuable coverage that enhances trust and drives repeat business with RAP's zero-risk model!

Broaden Your Protection Portfolio – With RAP's versatile expanded coverage, craft customized protection plans that span a wider array of product categories, turning every inventory item into a profit powerhouse.

Seamless Post-Purchase Power-Ups – Delight customers and skyrocket upsells by letting them snag protection plans even after they leave the store – more conversions, more cash flow.

Affordable Safeguards with Sky-High Margins – Leverage our efficient backend tech to serve up the most competitive plan pricing your shoppers have ever seen, all while locking in robust profits for your bottom line.
We have three options to cover your needs. Ranging from niche businesses like interior designer reseller programs, traditional distribution models with national coverage, and our very unique captive program for maximum profitability and flexibility administered by RAP and backed by an international reinsurer.

Whether you're an interior designer, a technician, furniture delivery, or work in repairs; we have protection plan opportunities that you can present to your clients that pay up to 30% commission. The specialty reseller programs can be a great way to differentiate yourself from the competition when you present to potential clients. We han
Whether you're an interior designer, a technician, furniture delivery, or work in repairs; we have protection plan opportunities that you can present to your clients that pay up to 30% commission. The specialty reseller programs can be a great way to differentiate yourself from the competition when you present to potential clients. We handle all of the claims needs but keep you in the loop to get you more referrals and repeat business.

Becoming a distributor for RAP, provides you an opportunity to partner with a leading protection plan company specializing in customized coverage for businesses and consumers. This is best for smaller retailers looking for a simple cross sell opportunity that uniquely enhances the customer experience while increasing profits on a variable
Becoming a distributor for RAP, provides you an opportunity to partner with a leading protection plan company specializing in customized coverage for businesses and consumers. This is best for smaller retailers looking for a simple cross sell opportunity that uniquely enhances the customer experience while increasing profits on a variable commission structure. Want to get started with the traditional model but with a better service provider, then explore this option today.

A captive insurance company is a wholly-owned subsidiary created by a business to provide customized insurance coverage for its specific risks, offering greater control and potential cost savings. It allows the parent company to manage liabilities, retain underwriting profits, and access reinsurance markets while tailoring policies to uni
A captive insurance company is a wholly-owned subsidiary created by a business to provide customized insurance coverage for its specific risks, offering greater control and potential cost savings. It allows the parent company to manage liabilities, retain underwriting profits, and access reinsurance markets while tailoring policies to unique needs with a very unique ability to grow assets tax free* over time.

Our programs are designed to align incentives to lead to rich customer experience rather than denied claims and upset customers.
We created frictionless technology with no need for POS system integrations! We even include gamification to give your sales members a more rewarding experience!
RAP prioritizes people in its protection solutions, equipping your customers with transparent coverage information, a streamlined online claims experience, and exceptional 24/7 support. In your ecommerce roadmap, customer satisfaction plays a pivotal role that shouldn't be ignored. Elevating those satisfaction scores can significantly boost your online revenue.
Reach out with any questions or to set up a meeting to discover the model to zero-risk profits!
Mon | 09:00 am – 05:00 pm | |
Tue | 09:00 am – 05:00 pm | |
Wed | 09:00 am – 05:00 pm | |
Thu | 09:00 am – 05:00 pm | |
Fri | 09:00 am – 05:00 pm | |
Sat | Closed | |
Sun | Closed |
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